At L&T Spirits, we don’t just sell bourbon—we craft experiences. With over 60 years of expertise in the spirits industry, we bring authenticity, quality, and innovation to every bottle. Whether you're savoring a classic Kentucky bourbon or exploring bold new flavors, our collection is designed for those who appreciate the art of fine spirits.

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Your go-to for premium brands. We deliver the world's finest spirits with quality, autheticity and personalized service.
Your go-to for premium brands. We deliver the world's finest spirits with quality, autheticity and personalized service.
Your go-to for premium brands. We deliver the world's finest spirits with quality, autheticity and personalized service.
Your go-to for premium brands. We deliver the world's finest spirits with quality, autheticity and personalized service.
Your go-to for premium brands. We deliver the world's finest spirits with quality, autheticity and personalized service.

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Play Like A Champion Today

Honoring Coach Lou Holtz and the 1988 National Champions

Inspired by one of college football's most recognizable phrases, Play Like A Champion Today honors Coach Lou Holtz and Notre Dame's legendary 1988 National Championship team.

This limited-edition Kentucky Straight Bourbon Whiskey celebrates the values that defined that championship season—discipline, perseverance, teamwork, and excellence.

More than a bourbon release, the bottle serves as a tribute to a historic team whose legacy continues to inspire generations of athletes, coaches, alumni, and fans.

Designed as a collector's bottle, Play Like A Champion Today is a one-time-only release created for those who appreciate exceptional bourbon and college football history.

"Championships are remembered. Legends are celebrated."

Purchase

Limited Edition — Get it before it sells out!

Kentucky 10 Liberty 1776

Celebrating America's 250th Birthday

Created in honor of America's Semiquincentennial, Kentucky 10 Liberty 1776 commemorates 250 years of independence, craftsmanship, and the enduring spirit that helped shape the nation.

This limited-edition Kentucky Straight Bourbon Whiskey pays tribute to the traditions that bring Americans together—from backyard cookouts and fireworks displays to evenings spent sharing a pour with family and friends.

Wrapped in patriotic red, white, and blue packaging, Liberty 1776 reflects both America's heritage and Kentucky's proud bourbon tradition.

As a one-time release, Kentucky 10 Liberty 1776 was created specifically to celebrate this historic milestone and will not be produced again.

"Some bottles mark a moment. Liberty 1776 celebrates 250 years of American tradition."

PURCHASE

About L&T Spirits

L&T Spirits was founded on a simple belief: great bourbon deserves great storytelling. With deep industry roots and partnerships across the country, we bring premium spirits to retailers, wholesalers, and bourbon lovers alike.

From our flagship Kentucky 10 Bourbon to exclusive collaborations like Play Like a Champion Today Bourbon, we’re redefining what it means to enjoy a truly exceptional pour.

Our Commitment:

  • Authenticity – Every bottle tells a story. 
  • Quality – Crafted with precision, aged to perfection. 
  • Innovation – Pushing boundaries in the spirits industry.
Meet The Team

FAQ

Picture of Play Like A Champion Today pictured outside

What established connections do you have with the Industry?

We bring over 60 years of combined experience in the spirits industry and have current retailer relationships that garner placements immediately. Kroger, Total Wine and More, Specs, ABC, BevMo, Kappy’s, Binny’s, Winn Dixie, and more.

Who are your wholesaler partnerships?

We have relationships in place throughout the US market. We are partnered with the strongest wholesalers in the USA. Momentum, Johnson Brothers, Athens, General, Greenlight, Wisconsin Distributors, Lakeshore Beverage and more. These wholesalers provide feet on the street to take the products to market in a three-tier system.

How do you know which markets to enter?

As sales grow, we will utilize analytics to further understand the market and our customers to successfully run targeted campaigns. We will be phasing an AI approach to our business. AI+HI= ROI

What industry events do you attend?

We are attending conferences, summits, and trade shows throughout the United States and internationally to increase brand awareness and establish valuable partnerships.

Which Brands do L&T own?

We created Noteworthy from scratch and acquired Kentucky 10. We believe you will love and enjoy for generations to come.

Where is L&T located?

Chicago, IL. But we partner and deliver all over the country.

How is our Shipping and Fulfillment?

Please be advised that order payment processing and order fulfillment are facilitated through a compliant 3rd party retailer.

Where do you ship to?

This service may be limited or not available at all in some places due to local law or other restrictions. 

  • NOTE: ALL SHIPMENTS CONTAINING ALCOHOL REQUIRE AN ADULT (21 YEARS OR OLDER) SIGNATURE UPON DELIVERY!

Please plan accordingly by entering a shipping address that will allow someone 21 years or older to sign for the package and show a valid ID. 

Carriers will not leave packages containing alcohol unattended, even if you have a signature on file. If you are not home to receive your order during normal business hours, we recommend having it shipped to your place of work, or opting to have your shipment held at the nearest UPS pick-up location

What´s the shipping time frame?

When your package has been created with a shipping label and has been sent out, you will receive an email notification with tracking information.

Please allow 3 days for fulfillment and 1-5 business days for delivery. If it has been more than 3 business days and you have not received a tracking email, please contact larry.sheppard@ltspirits.com for assistance.

We recommend that customers place orders early in the week to decrease the likelihood that an order sits in a shipping warehouse over the weekend.

Our shipping carriers

We ship orders using major carriers. If your order is damaged in transit please contact larry.sheppard@ltspirits.com to get a replacement or refund. The most frequent cause of damages is due to multiple delivery attempts. Please monitor your package tracking to ensure on-time delivery.

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